How and Why to Create a Fragrance Mood Board: According to our perfume expert, Aude Asklöv
Choosing the perfect fragrance can be challenging. With so many different scents and beautiful bottles out there to explore—and innovative...
07 April 2025Get the latest news and stories about Perfume Direct products.
Choosing the perfect fragrance can be challenging. With so many different scents and beautiful bottles out there to explore—and innovative...
07 April 2025Gone are the days of sticking to just one signature scent—2025 is all about fragrance wardrobes, and Gen Z is...
18 March 2025Choosing the perfect perfume for someone else can feel like solving an intricate puzzle. Gifting a fragrance is one of...
10 March 2025Meet the perfumes that double up as aphrodisiacs for your most alluring scent yet!
Scent has the power to captivate,...
17 February 2025Meet Aude Asklöv, our new Perfume Expert, here to make fragrance gifting effortless.
We understand that choosing...
13 February 2025With 2025 in full swing, many of us are renewing our focus on health and wellbeing. But did you...
30 January 2025A fresh new year is almost upon us, full of promise and expectation. 2025’s perfume trends are sure to...
23 December 2024Finding a perfume that lasts all day long truly feels like winning the lottery. While there are...
23 September 2024Sustainability is reshaping industries worldwide, and the fragrance sector is no exception. As environmental...
05 August 2024Fragrance notes are the building blocks of every perfume. They determine how a scent...
05 August 2024An Introduction to the writer - I’m Shelby and I write content for Perfume Direct. With...
30 July 2024If you have been shopping for a perfume recently, or are an avid browser of perfumes online, you may...
31 May 2024Everyone seems to know about the aftershave vs perfume difference, but putting the exact...
13 March 2024Proper storage is key to preserving the integrity and longevity of perfumes. Factors like...
25 January 2024Embarking on the journey of finding your perfect perfume can be as thrilling as...
25 January 2024The future is fluid and ever-changing. An “accurate” prediction made one day based on...
21 December 2023Perfume staying power is a hot topic in beauty and fashion circles. Finding an all-weather perfume is not as...
14 September 2023
Perfumes are complex. Not a single perfume on the market uses only a single ingredient to produce...
04 May 2023
Perfume is a mixture of different scents, and these scents are created through a combination of fragrance...
06 April 2023One of the most important qualities of a good perfume is its lasting power. Whenever someone uses a...
30 March 2023Fragrances can be thought of in many ways – as exciting gifts and treats, as everyday essentials or even as...
04 January 2023Perfume and aftershave are no longer the luxuries they began as have become essentials that we can’t live without. Whatever...
02 December 2022Smelling good is as important as looking good and perfume and aftershave can be a big part of that. Once...
19 April 2021Is there anything worse than spraying on a perfume or aftershave, only for its smell to disappear within hours? More...
12 March 2021There are so many guides out there on style and fashion, but we often forget about our accessories, including fragrances....
18 December 2020Shopping for a new perfume or aftershave is exciting, whether you’re treating yourself or buying a gift. With so...
26 October 2020Finding a new fragrance can feel like a challenge, and there’s so much choice that it can be overwhelming! How...
25 August 2020When it comes to shopping for perfume or aftershave, the choice can seem overwhelming. There are so many designer...
20 August 2020We have now been on lockdown for a few weeks and it’s safe to say that there may be a...
15 April 2020The art of mixing two or more fragrances together is not new, but not very common. Have you ever tried...
24 March 2020Everyone has their own favourite fragrance. The ones that hold a permanent spot amongst your collection. You might also have...
13 March 2020There is no doubt that there is an art to creating the perfect fragrance. A perfumer is an artist in...
15 January 2020With the festive season nearly upon us, you have no doubt started thinking about your wardrobe choices for Christmas and...
12 December 2019When shopping for perfume or aftershave, you have no doubt come across the ‘notes’ of a fragrance. These notes make...
22 October 2019No matter whether you are male or female, wearing a fragrance is probably part of your everyday routine. It can...
15 October 2019Wearing perfume or even aftershave can be a huge part of your outfit, no matter the occasion. Whether you often...
10 September 2019At Perfume Direct, we have built a global network of brands and suppliers that allow us to source the best...
25 April 2019Making a good first impression is so important. How you dress and present yourself will affect how you are remembered...
16 May 2018The doors are well & truly open to the brand new Perfume Direct website and we're delighted to welcome you...
01 January 2018